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Statistics

196 bites tagged Statistics — interview questions with model answers, and 60-second explainers.

Analytics & Metrics2 min read

Why can't you t-test p99 latency, and what's a valid alternative?

Explain that t-tests target means while p99 variance depends on tail density; propose bootstrap CIs or permutation tests. Knowing percentiles are order statistics, not means. Invoking CLT to justify a t-test on p99.

Analytics & Metrics2 min read

Explain Simpson's Paradox and construct a user engagement scenario

Tests whether you spot trends reversing when population mixes differ. Good answers define the paradox, give a numerical example with per-segment wins but aggregate loss, and warn against segment-only decisions.

Analytics & Metrics2 min read

Determine if a 10% DAU drop is statistically significant

Tests signal vs noise in stable metrics. Good answers define a null hypothesis, compute a test statistic from historical variance, compare to a critical value at set alpha, and check seasonality. Red flag: calling a large drop real without baseline variance.

Analytics & Metrics2 min read

A/B test p-value 0.08, PM wants to ship. How do you advise?

Tests statistical rigor versus business pragmatism. A strong answer covers pre-registered thresholds, false positive risk, statistical power, confidence intervals, and the business cost of being wrong. Red flag: shipping without quantifying downside risk.

Analytics & Metrics2 min read

What does a p-value of 0.03 mean at alpha 0.05?

0.03 means 3% chance of data this extreme if the null (no effect) holds; since 0.03 < 0.05, reject the null. Literal p-value interpretation. Calling it the probability the null is true or the effect is 97% real.

Analytics & Metrics2 min read

How would you visually represent statistical uncertainty in a chart?

Awareness that plotted points are perceived as exact truths. Replace isolated bars with intervals showing point estimate uncertainty; add hypothetical outcome plots to make values tangible. Offering p-values or raw means without visualizing uncertainty range.

Analytics & Metrics2 min read

Why prefer median and p95 over mean for API latency?

This tests statistical intuition for skewed distributions. A strong answer notes that median captures typical experience, p95 captures tail suffering, and mean hides outliers. A red flag is claiming mean alone is sufficient.

Analytics & Metrics2 min read

Determine Sample Size for a 2% Lift A/B Test

This tests your grasp of statistical power and the business trade-offs in experimentation. A great answer defines baseline conversion rate, minimum detectable effect (MDE), and statistical power. A red flag is ignoring the business context of MDE.

Analytics & Metrics2 min read

What is a p-value, and what does 0.03 practically mean?

This tests your ability to translate stats into business decisions. A great answer defines p-value, compares 0.03 to the standard 0.05 threshold to reject the null hypothesis, and recommends shipping.

Analytics & Metrics2 min read

How do you handle the multiple comparisons problem in A/B testing?

Tests your grasp of statistical risk in experimentation. Explain how multiple tests inflate false positives, then describe mitigations like Bonferroni correction or limiting concurrent tests. A red flag is suggesting total test isolation, which is impractical.

Analytics & Metrics2 min read

Design an A/B Testing Framework

This tests your ability to design a scalable system with statistical rigor for non-experts. A great answer outlines config management, deterministic user hashing, a data pipeline for metrics, and a results UI that simplifies stats.

Analytics & Metrics3 min read

Design an experiment to isolate long-term impact from novelty effect

Tests if you can design experiments for long-term impact, not just short-term lift. A good answer involves a long-running test, segmenting users by tenure, and modeling the effect over time to find its stable asymptote.

Analytics & Metrics2 min read

Describe two methods for generating prediction intervals

This tests your grasp of uncertainty quantification. A great answer contrasts an analytical method (assuming normal errors, using multipliers like 1.96 for 95%) with a simulation method (bootstrapping residuals).

Analytics & Metrics2 min read

Which model for forecasting with seasonality and trend?

This tests your knowledge of classical time series models. A good answer names Holt-Winters, explaining its level, trend, and seasonal components. It also discusses choosing between additive and multiplicative methods. A red flag is jumping to complex models.

Analytics & Metrics2 min read

Explain time series stationarity and how to achieve it

Tests your grasp of core time series assumptions. Define stationarity (constant mean/variance over time), explain why models need it for stable predictions, and name methods to test and achieve it. A red flag is just saying the data looks 'flat'.

Analytics & Metrics2 min read

How CUPED increases statistical power in experiments

Tests your grasp of variance reduction in A/B testing. Explain how CUPED uses correlated pre-experiment data to reduce outcome variance, increasing statistical power. A red flag is confusing it with simpler difference scores, which can actually increase noise.

Analytics & Metrics2 min read

Why is stopping an A/B test early problematic?

Tests understanding of the 'peeking problem' in A/B testing. A good answer defines peeking, explains how it inflates false positive rates, and contrasts it with waiting for a pre-determined sample size. A red flag is not explaining the statistical mechanism.

Analytics & Metrics2 min read

How do you determine sample size and duration for an A/B test?

This tests your grasp of statistical power and business trade-offs. A good answer defines the four inputs (baseline, MDE, significance, power) to calculate sample size, then uses traffic to find duration.

Analytics & Metrics2 min read

Why can't we t-test p99 latency in an A/B test?

This tests if you know why t-tests fail for percentiles. A t-test requires a normally distributed statistic (like the mean), but a sample p99's distribution isn't normal.

Analytics & Metrics2 min read

Explain Simpson's Paradox with a user engagement example

Tests if you see beyond aggregate data. Define the paradox, give a numerical example where a feature fails overall but wins in segments (e.g., new vs. returning users), and name the confounding variable. A vague definition without numbers is a red flag.

Analytics & Metrics3 min read

DAU dropped 10% overnight. Is this a significant change?

Tests your use of statistical hypothesis testing on business metrics. Outline the process: state a null hypothesis (no change), choose a Z-test, calculate the p-value, and compare to an alpha of 0.05. A red flag is guessing causes before proving significance.

Analytics & Metrics2 min read

A/B test p-value is 0.08, PM wants to ship. What now?

Tests if you can translate statistical risk into business terms for a PM. A good answer defines the 8% false positive risk, weighs it against the cost of shipping, and suggests next steps like running the test longer instead of just saying no.

Analytics & Metrics2 min read

What does a p-value of 0.03 mean in an A/B test?

This tests your grasp of statistical significance and ability to make a data-driven decision. A great answer defines p-value, compares it to alpha (0.03 < 0.05), and concludes to reject the null hypothesis. A red flag is misstating the p-value's definition.

Analytics & Metrics2 min read

How would you validate a feature's success, correcting for self-selection?

This tests your ability to separate correlation from causation. A great answer identifies self-selection bias, proposes a quasi-experimental method like Propensity Score Matching to create a control group, and then compares outcomes.

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