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Design a cross-product user journey data architecture

Source: Wikipedia: Customer data platformadvanced

This tests portfolio-scale data platform design. A strong answer outlines streaming event ingestion, a unified identity graph, consent-aware PII vaults, and schema registries with data contracts.

This tests whether you can design a portfolio-scale data platform without collapsing independent product boundaries. A strong answer covers four layers: streaming event collection with SDKs, a central data lake with unified identity resolution, privacy vaults that enforce consent per jurisdiction, and schema registries with data contracts to handle independent product evolution. Red flag: recommending a single shared relational database, ignoring GDPR/CCPA deletion propagation, or proposing rigid upfront schemas that break product autonomy.

Read the original → Wikipedia: Customer data platform

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Design a cross-product user journey data architecture · Tezvyn