tezvyn:

How would you structure a user engagement dashboard for PMs?

Source: monday.comintermediate

Tests narrative sequencing of metrics across abstraction layers. Strong answer: DAU headline for health, retention cohorts for pattern diagnosis, feature adoption funnels for root-cause drill-down.

Tests whether you can architect information hierarchy so a PM moves from signal to action without cognitive overload. A strong answer structures three layers: a top-line DAU trend with week-over-week variance and alert thresholds; a retention cohort matrix showing Day 1, Day 7, and Day 30 curves by acquisition channel; and feature adoption funnels with time-to-adopt percentiles. Red flag: flat dashboards that force the PM to manually correlate DAU spikes with retention drops and adoption gaps.

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How would you structure a user engagement dashboard for PMs? · Tezvyn