UX Highlight Reels: Show, Don't Tell
A highlight reel is a shortcut to empathy: short clips that make stakeholders feel the problem. Use them to win executive buy-in when charts fail to stick. The footgun is curating only positive clips; without struggle it reads as marketing, not research.
A highlight reel is a shortcut to empathy: curated clips from user interviews that make stakeholders feel friction instead of just reading about it. Use them to secure executive buy-in for a UX fix, align teams around a pain point, or make insights stick after a presentation. Unlike spreadsheets, they leverage our hardwiring for stories and faces. The footgun is sanitizing the narrative with only positive moments; when a reel lacks genuine struggle, it becomes a marketing sizzle reel and loses credibility as research.
Read the original → usertesting.com
- #ux research
- #stakeholder communication
- #qualitative research
- #user testing
- #video highlights
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